When people search online for your product or service, do they find you, or do they find your competitors?
SEO is the process of optimizing the content on a website in order to increase its visibility to search engines and its relevance to the searcher. The more relevant your content, the higher your website will appear in unpaid (organic) search engine results. In a competitive arena where 75% of searchers never look past the first page of results, optimizing your content for search engines and users is a
cost-effective way to put your business in front of the customers who want to find it.